#43 | JUST SIT DOWN!
Need to communicate touchy subjects to your employees? Utilize these copywriting rules to get better results.
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Welcome to the Inspiring Change Blog.
Thoughts on communications, change, engagement, leadership or pretty much anything else of interest or note that I pick up around the place. A place to relax, think, write and muse a little...
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Scott McInnes
- Oct 9, 2018
- 3 min
#42 | Focus on outcomes, not outputs
The story of success = outcome over output. Internal communications progress is measured by these 3 key things.
Scott McInnes
- Oct 1, 2018
- 3 min
#41 | HELLO?! I'm over here!
3 questions YOU need to ask yourself every time you send a message. Learn how to expertly target your audience & personalize every commu
Scott McInnes
- Sep 16, 2018
- 3 min
#40 | Avoiding mixed messages
Mixed-up communications: I don't understand YOU? 5 tips to help make your message land EVERY time.
Scott McInnes
- Sep 11, 2018
- 3 min
#39 | Grant a dying wish
Making a Difference: 5 Things every organisation must have & do to positively impact employee engagement
Scott McInnes
- Aug 27, 2018
- 3 min
#38 | Lollipopes and change
3 Tips on how to fix organisational mistakes & move forward. Lessons we can learn from the pope visiting Ireland.
Scott McInnes
- Aug 20, 2018
- 3 min
#37 | Buzzword bingo anyone?
Want to communicate better? Follow these simple steps to improve + FUN buzzword bingo game inside!
Scott McInnes
- Aug 13, 2018
- 3 min
#36 | I’m crap at flatpack!
Challenge yourself & get rewarded. Learn how leaders can best serve their teams, harness collaboration & recognize burnout.
Scott McInnes
- Jul 30, 2018
- 2 min
#35 | Do look back!
Appreciate YOUR Growth! Progress & achievement can be a long process. Read an important lesson on how I learned to enjoy the past to cel
Scott McInnes
- Jul 16, 2018
- 2 min
#34 | Do unto others... (or maybe not!).
Treat others how you want to be treated - or not? Learn how why it's important to understand & communicate with employees on their l
Scott McInnes
- Jul 2, 2018
- 3 min
#33 | We're all born artists....
Promote creativity at work and inspire your employees to share their ideas. You will be surprised at what you create!
Scott McInnes
- Jun 19, 2018
- 3 min
#32 | Resilience in a headwind.
Be resilient in the face of adversity: read & try these 9 tips that will make you more appreciative every day.
Scott McInnes
- Jun 5, 2018
- 3 min
#31 | Culture and embracing F%#k Ups
Part of having great organisational culture is recognising F%#k ups when they happen. Learn the 4 reasons WHY Failure Can benefit Your Busin
Scott McInnes
- May 22, 2018
- 3 min
#30 | Ed Sheeran on self-efficacy
Top tips to measure your self-efficacy + helpful tools for creating lasting personal change today.
Scott McInnes
- May 15, 2018
- 4 min
#29 | The power of stories.
Storytelling can be confusing but it doesn't have to be! Leverage existing content to tell engaging stories.
Scott McInnes
- May 1, 2018
- 3 min
#28 | Lost your voice?
Struggling to have your message be understood? Organisational tone of voice matters internally & externally. Read these 6 tips to improv
Scott McInnes
- Apr 22, 2018
- 2 min
#27 | Creativity - there's a time and place!
Using catchy titles & puns in your branding can lead to widely successful adverts & campaigns. But, sometimes they flop. Read this e
Scott McInnes
- Apr 9, 2018
- 3 min
#26 | The truth, the whole truth ...
Trust is an essential pillar to organisational culture & effective leadership. Learn 5 Tips that will help leaders to build trust with t
Scott McInnes
- Apr 3, 2018
- 3 min
#25 | To inflate, pull on the red tag.
Telling brand stories that pack a punch can be hard. Here are 3 ways to to make your communications more impactful!
Scott McInnes
- Mar 19, 2018
- 3 min
#24 | Say NO to Customer First!
Put staff before customers! Your employees drive organisational success. Learn 5 direct benefits of why employee appreciation improves custo